Your website is the front door to your business. Customers make decisions in seconds based on load speed, design, and search visibility. If your site is outdated, slow, or not aligned with search engines like Google and Bing, you’re losing valuable traffic and sales opportunities.
At Big Wheel Digital Media, we specialize in building websites that perform at the highest level—faster, smarter, and optimized for both search engines and real people. Here are the Top 10 reasons why a new website designed for search engine alignment and speed will help your business succeed.
1. Improved Google & Bing Rankings
Search engines prioritize websites that meet modern SEO standards. A new website designed with clean code, structured data, and optimized content helps your business rank higher, making it easier for customers to find you.
2. Faster Load Speeds (and Higher Conversions)
Studies show that if a page takes longer than 3 seconds to load, visitors leave. A new site built with speed testing in mind ensures lightning-fast load times, reducing bounce rates and increasing conversions.
Note: For testing the load speed of your website please go to: www.speedtest.net
3. Mobile-First Design
Most searches happen on smartphones. A modern website that is mobile-responsive ensures your visitors get a seamless experience across all devices, directly impacting your search engine rankings and customer trust.
4. Enhanced User Experience (UX)
A new website improves navigation, layout, and readability. When visitors can quickly find what they’re looking for, they stay longer, explore more, and are more likely to make a purchase.
5. Stronger Security with HTTPS
Google rewards secure websites with better rankings. A rebuilt website with SSL certificates not only protects your customers but also boosts your SEO credibility.
6. Built-In Analytics & Tracking
Modern websites are designed with tools like Google Analytics and Bing Webmaster Tools integration. This gives you data-driven insights into visitor behavior, search traffic, and ROI.
7. Content Aligned with Search Intent
A new site gives you the chance to refresh your content with targeted keywords and optimized headings. By aligning your content with what your customers are searching for, you increase visibility and qualified leads.
8. Local SEO Advantage
For businesses targeting customers in specific regions, a new website structured for local search ensures you appear in “near me” searches and Google Maps results—driving more foot traffic and local buyers.
9. Better Integration with Social Media & Backlinks
Modern websites make it easier to integrate social sharing tools and backlink strategies. This helps your site build authority online, driving more referral traffic from trusted sources.
10. A Stronger First Impression
Your website is often the first impression potential customers have of your brand. A fresh, professional design communicates trust, credibility, and value helping convert visitors into paying customers.
Final Thoughts
Investing in a new website isn’t just about looks, it’s about performance, visibility, and growth. When your website is optimized for Google and Bing, it loads in seconds, and is built with modern SEO best practices, which provides your business a competitive advantage that drives real results.
At Big Wheel Digital Media, we specialize in designing and developing websites that attract visitors, generate leads, and grow revenue. If your website is due for an upgrade, let’s talk about how we can build a site that works as hard as you do.
Contact us today to schedule a free website consultation. Info@BigWheelDigitalMedia.com or call our office at 918.921.4818 office.
We love helping businesses grow and removing the speedbumps from their marketing challenges. Creative marketing solutions are in our wheelhouse!